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Privacy Policy

This Privacy Policy describes how ELECTRONIC KEYS MARKETPLACES PTE. LTD. (hereinafter "Seller," "we," "us," or "our") collects, uses, and discloses your personal information when you visit our website, https://ekeys.io (the "Website"), or otherwise interact with us.

Collection of Personal Information

We collect personal information from you in a variety of ways when you use the Website, including:

  • Information you provide directly
    When you visit the Website, you may choose to provide us with certain personal information, such as your name, email address, billing and delivery address, phone number, and payment information. This information is collected when you:
    • Register for an account on the Website
    • Place an order
    • Contact us through the contact form
    • Subscribe to our newsletter
  • Information collected automatically
    When you use the Website, we may automatically collect certain information about your device and browsing activity, such as:
    • Your IP address (pseudonymized)
    • Device ID or individual device identification and device type
    • Date and time of your visit
    • Pages you viewed
    • Information about your web browser and operating system
    • Location data (with your consent)

Use of Personal Information

We use the personal information we collect for a variety of purposes, including:

  • To process your orders and provide you with the products or services you request
  • To create and manage your account
  • To communicate with you about your orders, including order confirmations, shipping updates, and customer service inquiries
  • To personalize your experience on the Website
  • To send you marketing communications, such as newsletters and promotional offers (with your consent)
  • To improve the Website and our services
  • To comply with legal and regulatory requirements

Legal Basis for Processing

The legal basis for our processing of your personal information will depend on the specific purpose for which we are using your data. In most cases, we will process your data on the following legal bases:

  • Contractual necessity: When you place an order with us, we need to process your personal information in order to fulfill our contractual obligations to you.
  • Consent: In some cases, we will ask for your consent to process your personal information. You can withdraw your consent at any time by contacting us.
  • Legitimate interests: We may also process your personal information for our legitimate interests, such as improving the Website and our services, sending you marketing communications, and preventing fraud.

Disclosure of Personal Information

We may share your personal information with third-party service providers who help us operate the Website and deliver our services. These service providers are contractually obligated to keep your information confidential and to use it only for the purposes we have specified.

We may also disclose your personal information if we are required to do so by law or in the good faith belief that such disclosure is necessary to comply with a court order, subpoena, or other legal process, or to protect the rights, property, or safety of us or others.

Data Transfers

We may transfer your personal information to countries outside of your country of residence. These countries may have different data protection laws than your own country. However, we will only transfer your personal information to countries that have been deemed to provide adequate protection for personal information by the European Commission or where we have put in place appropriate safeguards to protect your information, such as standard contractual clauses.

Your rights

You have a number of rights in relation to your personal information. These rights include: The right to access your personal information The right to rectify any inaccuracies in your personal information The right to request the erasure of your personal information The right to restrict the processing of your personal information The right to object to the processing of your personal information The right to data portability You can exercise these rights by contacting us at info@ekeys.io

Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need your personal information, we will delete it securely.

Cookies

We use cookies on the Website. Cookies are small text files that are stored on your device when you visit a website. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

Types of Cookies We Use

The Website uses the following types of cookies:

  • Strictly necessary cookies: These cookies are essential for you to navigate the Website and use its features. Without these cookies, certain features of the Website may not function properly. For example, these cookies may be used to remember your login information or shopping cart contents.
  • Performance cookies: These cookies collect information about how you use the Website, such as the pages you visit and the links you click. This information is used to improve the performance of the Website and to provide a better user experience. For example, we may use performance cookies to track which pages are most popular and to see how visitors navigate the Website. 
  • Functionality cookies: These cookies allow the Website to remember your preferences and settings (such as your preferred language or region) and provide you with a more personalized experience. For example, a functionality cookie may be used to remember your login information so that you do not have to enter it every time you visit the Website.
  • Targeting cookies: These cookies are used to deliver advertising that is relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns. We may use targeting cookies to track the websites you visit and the searches you perform on other websites. This information is used to provide you with interest-based advertising on the Website and other websites.

Your Cookie Choices

You have a number of choices regarding cookies:

  • Accepting all cookies: You can consent to the use of all cookies by clicking a "Accept Cookies" button on the Website.
  • Managing cookies through your browser settings: Most web browsers allow you to control or disable cookies through your browser settings. To learn more about how to manage cookies through your browser settings, please consult the documentation provided by your browser manufacturer. 
  • Opting out of interest-based advertising: You can opt out of interest-based advertising from certain third-party advertisers by visiting the websites of those advertisers. You can also learn more about interest-based advertising and how to opt out of it by visiting the websites of the following organizations:

Please note that disabling cookies may limit your ability to use certain features of the Website. 

Additional Information About Cookies

For more information about cookies and how they work, you can visit the following websites: 

reCAPTCHA

We use Google reCAPTCHA v3 to help prevent spam and abuse on our website. reCAPTCHA v3 works behind the scenes and does not require you to complete any challenges. However, it collects information about your device and browsing activity, which Google uses to assess the risk of your request being fraudulent. This information may include: Your IP address (in a pseudonymized form) Device characteristics Browsing history on our website For more information about Google reCAPTCHA and its privacy policy, please visit: https://www.termsfeed.com/blog...

Understanding Our Online Marketing and Analysis Measures

Here at ekeys.io, we strive to continuously improve our website and tailor it to your needs. To achieve this, we utilize various online marketing and analysis measures. However, your privacy is paramount, and we only use these tools with your explicit consent, as outlined in Art. 6 para. 1 sentence 1 lit. a GDPR. You can withdraw your consent at any time, and your decision will be respected for future interactions.

Measuring Website Performance: Google Analytics

With your permission, we leverage Google Analytics, a web analytics service provided by Google Ireland Limited ("Google"). This powerful tool allows us to gain valuable insights into how you interact with our website. We utilize the "Universal Analytics" mode, enabling us to track user data across different devices for a more comprehensive understanding.

Google Analytics utilizes "cookies," small text files stored on your device. These cookies gather information about your website usage, which is then transmitted to a Google server in the USA for analysis. To ensure user privacy, we've implemented IP anonymization on our website. This means Google shortens your IP address within the European Union or other European Economic Area member states, further protecting your anonymity.

The data collected through Google Analytics helps us evaluate website usage, generate website activity reports, and identify areas for improvement. This ultimately allows us to provide a more user-friendly and engaging experience for you.

Learn More:

Data Retention and Opt-Out:

The data collected through Google Analytics is automatically deleted after a designated period. Additionally, you can opt-out of Google Analytics data collection at any time. You can achieve this by:

  1. Disabling cookies through your browser settings. (Provide specific instructions for popular browsers)
  2. Downloading and installing the Google Analytics Opt-out Browser Add-on: Goto: Link to Google Analytics Opt-out Add-on

Enhancing Visual Appeal: Google Web Fonts

For a visually pleasing and consistent user experience, our website employs Google Web Fonts. These fonts are provided by Google Inc. When you visit our site, your browser fetches the necessary fonts from Google's servers to display text and fonts accurately. This necessitates a connection between your browser and Google's servers, informing Google that our website has been accessed through your IP address.

We prioritize a visually appealing website while upholding user privacy. Therefore, Google Web Fonts operate under the legitimate interest clause of Art. 6 para. 1 sentence 1 lit. f GDPR.

Learn More:


Streamlined Tag Management: Google Tag Manager

This website utilizes Google Tag Manager, a tool that simplifies the management of various website tags (snippets of code) through a user-friendly interface. Notably, Google Tag Manager itself is cookie-less and doesn't collect personal information. However, it triggers other tags that might collect data. Importantly, Google Tag Manager itself doesn't access this data. You can disable tags at the domain or cookie level, affecting all tracking tags implemented by Google Tag Manager.

Learn More:


Tracking Conversions: Google Adwords Conversion Tracking

We utilize Google Adwords Conversion Tracking, an analysis service by Google, to gauge the effectiveness of our online advertising efforts. When you click on an ad displayed by Google, a conversion tracking cookie is placed on your device. These cookies expire after 30 days, don't contain any personal information, and cannot be used for personal identification.

The information gathered through conversion cookies helps us compile conversion statistics for Adwords customers who have opted into conversion tracking. This allows us to understand how many users clicked on our ads and landed on a specific page with a conversion tracking tag. It's important to note that this data cannot be used to identify users personally.

Opting Out:

You can opt-out of conversion tracking by preventing cookies from the "googleadservices.com" domain through your browser settings.

Learn More:


Displaying Targeted Ads: Google Remarketing

This website leverages Google Remarketing, an advertising service by Google LLC ("Google"). This service enables third-party vendors, including Google, to display targeted ads based on your past visits to our website. These third-party vendors utilize cookies to deliver ads based on your browsing history.

You can opt-out of Google's use of cookies by visiting the Google advertising opt-out page: Goto: Link to Google Ad Opt-Out.

Alternatively:


Understanding User Behavior: Facebook Pixel

With your consent, our website utilizes Facebook Pixel, a tool operated by Facebook Inc. This pixel helps us track user behavior after they have been redirected to our website from a Facebook ad. This allows us to assess the effectiveness of Facebook advertisements for statistical and market research purposes, ultimately enabling us to optimize future advertising campaigns. The data collected through Facebook Pixel is anonymized for us, the website operator. However, Facebook stores and processes this data, potentially connecting it to your user profile, allowing Facebook to utilize the data for its own advertising purposes as outlined in the Facebook Data Usage Policy. This enables Facebook to display targeted advertisements to you on Facebook and other websites. We, as the website operator, have no control over this data usage.

Opting Out:

  • Deactivate the "Custom Audiences" remarketing function in your Facebook ad settings: Goto: Link to Facebook Ad Settings  (Requires a Facebook account)
  • Alternatively, opt-out of interest-based advertising from Facebook through the European Interactive Digital Advertising Alliance website: Goto: Link to EDAA Opt-Out

Tracking Ad Performance: Bing Ads Universal Event Tracking

This website integrates Bing Ads Universal Event Tracking, a service by Microsoft Corporation. When a user arrives at our website through a Bing ad, a cookie is placed on their browser. Additionally, a code snippet is embedded on our website that, in conjunction with the cookie, gathers data about how users interact with our website.

Bing Ads utilizes cross-device tracking, which means Microsoft may track user activity across multiple devices if necessary. This allows Microsoft to display personalized advertisements to the user on Microsoft websites and apps.

Personal data collected through Bing Ads Universal Event Tracking is transferred to the United States under the EU-US Privacy Shield, based on the European Commission's adequacy finding.

Learn More:

Use of TeamViewer for Customer Support

We utilize TeamViewer, a remote access program from TeamViewer GmbH, Jahnstr. 30, 73037 Göppingen, Germany, for customer support purposes. This program can be downloaded from the TeamViewer website if needed. Our customer support team can use this program to establish a secure connection and access your computer to troubleshoot issues and provide technical assistance.

Security and Privacy:

During a support session, our staff will only view the information on your screen relevant to resolving your technical issue. We prioritize data minimization and will not access any unrelated data.

The data transmission between your computer and our support team occurs through an encrypted TeamViewer connection. However, it's important to note that no internet transmission can be guaranteed to be 100% secure. We recommend you consider this before opting for remote support services.

Legal Basis:

The legal basis for data processing depends on your situation:

  • If you provide consent for TeamViewer usage, the legal basis is your consent in accordance with Art. 6 Para. 1 lit. a GDPR.
  • If you have a contractual support agreement with us, the legal basis is Art. 6 para. 1 lit. b GDPR.

We collect, store, and process this data solely for the purpose of providing effective support services within or outside the existing contract between you and us.

Withdrawing Consent:

You have the right to withdraw your consent for TeamViewer usage at any time. Please contact our customer support team if you wish to do so.

Live Chat Support

We offer live chat support on our website through a plugin provided by LiveChat, Inc., located at 1 International Pl, Ste 1400, Boston, MA 02110-2619, USA.

During a live chat session, we may collect data such as your name, email address, and the content of the chat conversation. This data is stored on LiveChat's servers.

Processing Justification:

We process this data based on our legitimate interest in facilitating prompt communication with our customers in accordance with Art. 6 para. 1 lit. f GDPR.

Data Transfer and Security:

Personal data collected through LiveChat is transferred to the USA, which adheres to the EU-US Privacy Shield framework established by the European Commission. This framework ensures adequate data protection standards. You can find more information about the Privacy Shield program here: Link to EU-US Privacy Shield Participant List.

For more information about LiveChat's security practices, please visit: Link to LiveChat Security Information, and their privacy policy: Link to LiveChat Privacy Policy.

Data Retention:

We store your chat data for [duration] to ensure a smooth customer support experience and for potential future reference. However, you have the right to request the deletion of your chat data at any time. Please contact our support team if you wish to do so.

Use of YouTube Videos

Our website includes videos from YouTube LLC, a subsidiary of Google Inc., located in the USA. These videos are stored on YouTube's servers and embedded on our website for playback.

Privacy Mode:

We've integrated YouTube videos using YouTube's "privacy-enhanced mode." This mode ensures that YouTube doesn't store cookies containing personal data on your device while you browse our website. However, when you visit a page with an embedded video, a connection to Google's advertising network is established, and your IP address might be transmitted.

Video Playback:

If you click to play an embedded video, YouTube may store cookies on your device in "privacy-enhanced mode." These cookies don't contain personally identifiable information unless you're logged in to a Google service. You can prevent these cookies through your browser settings or extensions.

Data Control and Information:

We have no control over how YouTube collects and uses your data. For more information, please refer to YouTube's privacy policy: Link to YouTube Privacy Policy.

Social Media Links

Our website includes links to our social media profiles on Facebook, Instagram, YouTube, Twitter, Pinterest, and LinkedIn. These are simply links that lead you to our respective social media pages, not plugins that allow you to share or like content directly from our website.

Data Processing on Social Media Platforms:

We want to inform you that user data may be processed outside the European Union by these social media platforms. This can pose potential risks for users, as enforcing their data rights might be more difficult.

It's important to note that:

  • User data might be processed by third parties for advertising and market research.
  • Social media platforms may use cookies to store user behavior and interests.
  • User profiles can be created based on this collected data.
  • User data might be stored across different devices used by the user.

The legal basis for processing user data on social media platforms is our legitimate interest in effective user communication in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. Additionally, if the social media platform obtains your consent for data processing, the legal basis becomes Art. 6 para. 1 sentence 1 lit. a GDPR.

Further Information and Opt-Out Options:

For detailed information on data processing by each social media platform and their respective opt-out options, please refer to the following links:

While you can assert your rights as a data subject directly with the social media platforms, you can always contact us for assistance.

Data Security

We take your data security very seriously and employ a comprehensive approach to safeguard your personal information. We implement a combination of technical and organizational security measures to protect your data from unauthorized access, disclosure, alteration, or destruction. This includes, but is not limited to:

  • Encryption of data in transit and at rest
  • Strong password protection policies
  • Regular security audits and updates
  • User access controls

Limitations of Email:

Please be aware that email communication may not always be completely secure. If you have sensitive information to share with us, we recommend using alternative secure methods like our encrypted contact form, which can be found on our website's "Contact Us" page.

We are constantly striving to improve our security measures to ensure the ongoing protection of your personal data.

Name and Contact Details of the Data Controller and (Optional) Data Protection Officer

This privacy information applies to data processing by:

Responsible: ELECTRONIC KEYS MARKETPLACES PTE. LTD. 1 NORTH BRIDGE ROAD #B1-35 HIGH STREET CENTRE SINGAPORE (179094) Singapore

Contact: info@ekeys.io

Data Protection Officer: William James at info@ekeys.io

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Policy on this page.

Last updated: 23.10.2023